Substantive change is never widely trendy. Hence, practicing environmental awareness comes with a price: it requires firm political decisions. It is excessively disputable and draws an excessive number of adversaries. At the same time, energy issues are energy opportunities. By creating instruments and solutions for the global warming, America can position itself as a financial authority in the energy-climate time.
It can do so by sending the correct value signals and giving financial incentives for environmentally friendly behavior. Making this happen does not require as much as it sounds it does; it just needs some financial motivators that will push business people to want to go green.
Like this summary? This passionate book hits all the familiar subjects and stories and raises an ardent ecological alert. The author Thomas L. The title derives from the convergence of Hot global warming , Flat globalization, as discussed in Friedman's book The World Is Flat and Crowded population growth.
The book was released on September 8, , by Farrar, Straus and Giroux. He advocates that global warming, rapidly growing populations, and the expansion of the global middle class are leading to a convergence of hot, flat, and crowded.
He argues that the solution to the environmental threat and the best way for America to renew its purpose are linked: take the lead in a worldwide effort to replace wasteful, inefficient energy practices with a strategy for clean energy, energy efficiency, and conservation. This means that the big economic opportunities have shifted from IT Information Technology in recent decades to ET renewable Environmental Technologies.
Friedman writes that the needed green revolution of the title would be more ambitious than any project so far undertaken: It will be the biggest innovation project in American history; and it will change everything from transportation to the utilities industry.
This project is described in terms of nation-building. The book alleges we've gone from the 'Cold War Era' to the 'Energy-Climate Era', marked by five major problems: growing demand for scarcer supplies, massive transfer of wealth to dictators, disruptive climate change, the lower class falling behind, and an accelerating loss of biodiversity.
He argues that a green strategy is not simply about generating electric power, it is a new way of generating national power. The book has been criticized for ignoring overpopulation as the root cause of the problems it analyzes, as Friedman writes extensively about resource scarcity, but does not address excessive demand. Hot, Flat, and Crowded contains 17 chapters; Friedman has asked readers to submit ideas for the expanded edition's 18th chapter. He will use these ideas in a forthcoming expanded hardcover edition or the paperback edition.
Users can submit their ideas and vote on others' ideas online. And Why? About Thomas L. The Role of IT Energy Opportunities Although green living has turned out to be in vogue in America, Europe, and Israel, support exists mostly for straightforward measures. Click To Tweet A strategy that depends on outmining, outdrilling, outconsuming, out exploiting your own resources or a global commons…is not going to offer a sustainable competitive advantage any longer. Click To Tweet To have an impact on the environment…learn the rules around energy efficiency and emissions, and how they get made.
Click To Tweet We have been living for far too long on borrowed time and borrowed dimes. Click To Tweet Later is over. Click To Tweet Our Critical Review This passionate book hits all the familiar subjects and stories and raises an ardent ecological alert. Times columnist Tom Friedman says that he suddenly woke up to the realization that the world is 'flat'.
Friedman that analyzes globalization, primarily in the early 21st century. The title is a metaphor for viewing the world as a level playing field in terms of commerce, wherein all competitors, except for labor, have an equal opportunity. As the first edition cover illustration indicates, the title also alludes to the perceptual shift required for countries, companies, and individuals to remain competitive in a global market in which historical and geographic divisions are becoming increasingly irrelevant.
Friedman is a strong advocate of those changes, calling himself a 'free-trader' and a 'compassionate flatist', and he criticizes societies that resist the changes. He emphasizes the inevitability of a rapid pace of change and the extent to which the emerging abilities of individuals and developing countries are creating many pressures on businesses and individuals in the United States; he has special advice for Americans and for the developing world.
Friedman's is a popular work based on much personal research, travel, conversation, and reflection. In his characteristic style, through personal anecdotes and opinions, he combines in The World Is Flat a conceptual analysis accessible to a broad public.
The book was first released in , was later released as an 'updated and expanded' edition in , and was yet again released with additional updates in as 'further updated and expanded: Release 3.
No more trips to the book store; no more fruitless searching for a booknote that no one ever has in stock! Newest MonkeyNotes. In his book The World Is Flat , Friedman recounts a journey to Bangalore, India, when he realized globalization has changed core economic concepts.
Friedman termed the period Globalization 3. Friedman recounts many examples of companies based in India and China that, by providing labor ranging from that of typists and call center operators to accountants and computer programmers, have become integral parts of complex global supply chains; such companies are Dell, AOL, and Microsoft.
Friedman's capitalist peace theory called Dell Theory of Conflict Prevention is discussed in the book's penultimate chapter. Friedman repeatedly uses lists as organizational devices to communicate key concepts, usually numbered and often with provocative labels. Two example lists are the ten forces that flattened the world, and three points of convergence. Friedman believes that to fight the quiet crisis of a flattening world, the US workforce should keep updating its work skills.
Making the workforce more adaptable, Friedman argues, will keep it more employable. He also suggests that the government make it easier for people to switch jobs by making retirement benefits and health insurance less dependent on one's employer and by providing insurance that would partly cover a possible drop in income when changing jobs. Friedman also believes there should be more inspiration for youth to become scientists, engineers, and mathematicians because of a decrease in the percentage of those professionals who are American.
According to Friedman:. The Dell Theory stipulates: No two countries that are both part of a major global supply chain, like Dell's, will ever fight a war against each other as long as they are both part of the same global supply chain. That is, as long as corporations have major supply chain operations in countries other than that corporation's home country, those countries will never engage in armed conflicts.
This is because of the economic interdependence between nations that arises when a large corporation such as Dell has supply chain operations in multiple global locations and when developing nations in which supply chain operations commonly take place are reluctant to give up their newfound wealth. In his previous book The Lexus and the Olive Tree , Friedman argued that no two nations with a McDonald's franchise had ever gone to war with one another; this was known as the Golden Arches theory.
Install Adobe Genuine Service AGS which periodically verifies whether Adobe apps on this machine are genuine and notifies you if they are not. Learn more about AGS features and functionality. Note: Your antivirus software must allow you to install software. At the end of the day Brown tackled the most terrifying of issues with the clarity, wisdom and ruthlessness of his trademark and answered such a difficult question: What is coming in the next fifty years?
The Mayan calendar predicts that the world will end in - but what will actually happen? What is the meaning of the book of Nostradamus' great prophecy and revelation? If anyone is wondering where we are going, and what we can do to prevent the catastrophe of biblical proportions, the last days of the day are riveting and insightful must read.
The day is over. People have long been concerned about the final clash of civilizations, but never before. Has the world become a scary place? Religious war, global terrorism and genocide have all spread the news and thanks to the internet the information age has started an era of anxiety. Who better way to go than Sylvia Brown, one of today's most popular psychologists?
Towards the end of the day, he tackles the most terrifying of issues with his trademark clarity, wisdom and sincerity. He is not ashamed of the most horrible and difficult predictions about what will happen to the human race. And throughout he commented on all the predictions and predictions of the last days so that people would guess that the end is really near.
For anyone who has ever wondered where we are going, and what?
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