After the Panda update rolled out, the latent risk in such a strategy could typically would vastly exceed the direct cost of the content, as poor pages on one part of a site could drag down the ranking of other pages on the site which targeted different keywords.
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If you are in the dark on what density levels are reasonable, consider patterning your approach after what is working right now. There is no single optimal or universal keyword density percentage.
Some keywords like "credit cards" naturally appear as a two word phrase, whereas other terms may be more spread out. When Google rolled out the first Penguin update in April of , they also rolled out some on-page classifiers which penalized some pages that had excessive word repetition.
Google's leaked remote rater guidelines tells raters to rate low-information repetitive content poorly. Due to web spam, density by itself is a fairly poor measure of relevancy see slides 17 through 20 in this PDF from Google's Amit Singhal. Those limitations forced early search engines like Infoseek to rely heavily on page titles and other on-page document scoring for relevancy scoring.
Over the past 15 years search engines have grown far more powerful due to Moore's law. That has allowed them to incorporate additional data into their relevancy scoring algorithms. Google's big advantage over earlier competitors was analyzing link data. After viewing it we hope to see you join our community! In Short? We offer the 1 SEO training program. And it comes with tools, videos, a private member's forum, and so much more.
Join Free About Support Login. Firefox Extensions Rank Checker. Have a Question? If you need feedback or have any burning questions please ask in the community forum so we can get them sorted out. Overview of site contents. Includes site map, glossary, and quick start checklist. Contains information about keywords, on page SEO, link building, and social interaction. Includes information about web analytics.
Creating a credible website is core to being linkworthy and selling to customers. Links to useful audio and video information.
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